At Unilever, our vision is to be the global leader in sustainable business. We will demonstrate how our purpose-led, future-fit business model drives superior performance, consistently delivering financial results in the top third of our industry.

We believe that the winning businesses of tomorrow will be those which anticipate and respond to the huge changes shaping people’s lives across the world. It will be the businesses and brands which capitalise on the power of data and biotechnology; which adapt to changing demographics and shifting consumer needs; and which contribute to tackling the twin challenges of climate change and social inequality, which will have the greatest success over the long term.

To bring our vision to life we systemically embed purpose and sustainability across the organisation:

We have a long tradition of being a responsible and pioneering business. It goes back to the days of our founders, including William Lever, who launched one of the world’s first purposeful brands, Sunlight Soap “to make cleanliness commonplace” more than 100 years ago. And it is this foundation of purposeful business that is at the heart of how we run our company today.